Founding cohort · 3 slots · week of 3 August
You run the whole thing yourself — the clients, the money, the promises, the ideas you never get to. It all lives in one head, and one head is the bottleneck.
In one week I set you up with an AI that works like a second mind. It remembers everything so you don't have to. It gets ideas out of your head by asking you good questions. It argues with your plans before you bet a month on them. And each morning it briefs you — what's due, what's stuck, what needs a reply.
Not AI instead of people. AI so there's more of you.
everything on your plate, out of your head and onto a map
The stance
There are two things people do with AI. Some use it to replace people — same business, fewer humans, margin banked. I don't do that work, for anyone. The other is to make one person able to do what used to take a team — same human, bigger reach. That's the only kind of week I run.
If you want AI so you can cut staff, this page isn't for you. If you want AI because your ambitions are bigger than your capacity, keep reading.
You've met the chatbot
You've probably used Claude or ChatGPT, and you were probably impressed. But chat is the front door. Out of the box it forgets you between conversations, waits in a tab to be asked, and touches nothing.
Set up properly, the same AI is a different tool.
Almost nobody running a business solo has this version. Setting it up is exactly what the week is for.
Why now
"I was overwhelmed by my responsibilities and felt like I would never get on top … now my responsibilities feel digestible and I have spare capacity to take on more. ambitions are getting bigger. creative spark is back online"
@RichDecibels, 20 Jul 2026
"I'm serious guys anyone who can teach non technical people to use AI agents to take care of project management, messaging triage and business intelligence is going to PRINT"
@RichDecibels, 21 Jul 2026
"I can just say 'what do I need to deal with today' and it has a pretty good answer 90% of the time."
@RichDecibels, 29 Jul 2026
Read the first quote again — it isn't about admin. It's about ambition and spark. Rich built his own setup. Most people running a business solo never will. That's what the week is for.
By Friday, it's doing five jobs for you.
It remembers everything. Voice notes, forwarded emails, half-ideas at 11pm — chuck them in. They get filed properly and resurface when they matter: next to the client they concern, the week they're due, the decision they change. Your business stops leaking.
It interviews you. The best thinking you'll do this year is stuck in your head. A second mind gets it out by asking you questions — about the offer you keep almost launching, the price you keep not raising. (This page was planned exactly that way: an AI interviewed me, then we built.)
It argues with you. Before you commit to the rebrand, the hire, the season's prices, it stress-tests the plan — finds the weak joints while they're still cheap to fix. A colleague with no feelings to spare.
It briefs you. Each morning: what's due, what's stuck, what needs a reply. You spend attention on purpose instead of on whatever shouted last.
It takes the admin. The chasing, the filing, the invoices, the follow-ups — handled, on a schedule, without you touching them. Most people's evenings are made of this work. Yours stop being.
Everything on your plate, out of your head and onto a map. What you're carrying, what's slipping, and — this time it gets asked properly — what you'd build if you had the capacity.
Your business gets written down where the second mind can read it. Everything starts landing in one place. You answer quick questions by voice note; one 30-minute check-in midweek.
You walk the system, you learn the one habit that keeps it alive, and we're done.
A second mind that knows your whole business — and a morning brief from it: due, stuck, needs-a-reply.
The proper stack, installed and running: the serious tier of these tools, memory switched on, daily runs scheduled, email and calendar connected. A working system, not a list of tips.
One place where everything lands, instead of four inboxes and a mental list.
Your business written down — decisions, prices, people, promises — where any tool, now or future, can read it. This outlives every app.
The habit that keeps it alive. (This is the piece people who "tried AI and it didn't stick" were missing.)
Privacy
Your systems give access to the tools — not to me. I set things up so I don't read your inbox and I don't see your numbers. If we ever touch money data, it goes through an aggregator you control, never through credentials in my hands.
FOR
You run a real business, on your own, with real revenue — and you can feel the cap. Work turned away, ideas shelved, evenings gone to the work about the work.
NOT FOR
Replacing people (see the stance — I don't do that work, anywhere). Pre-revenue ideas. Anyone who can't clear time for three calls in the week.
The founding deal
£200
for the week — rate after the founding three: £750–1,500 · three slots · starting Monday 3 August
If by Friday it isn't obviously worth it, you pay nothing. No questions.
The real price: if it works, I'll ask you for a testimonial, a case study, and two introductions.
What you're left with runs on your own AI subscription — quite possibly the one you already pay for. Depending on how much you hand it, that's £20–90 a month, and it goes to the AI company, not me.